Industry Leaders - Leading London branding agency, Bear

Industry Leaders - Leading London branding agency, Bear Industry Leaders Leading London branding agency, Bear Image Source: BearBear pursues a holistic branding vision, smashing the traditional agency barriers between strategy and creative to devise branding strategies that are robustly future-proofed and seamlessly connected with all parts of the business in the here and now.‘The whole point of our business is to add value to yours…’The agency, established in London in 2000, is led by owner creative director, Roberto D’Andria, and managing director Francesca Abbott.Bear has worked for a wide range of high profile clients, including 888, Foxtons, MTV, MBNA, Honda, and the Lawn Tennis Association, Barclaycard, The Private Clinic of Harley Street, Nickelodeon, Ticketmaster, Virgin and The Football League.The agency has delivered a multitude of high quality integrating advertising campaigns, but it is in the branding and rebranding area that Bear has made the most significant impact, particularly in its advice in taking a number of major brands to market, helping to strengthen these br ands’ offering and maximise their value ahead of acquisitions and/or flotations.Among Bear’s most notable work in this area has been leading the name-change and rebounding of online gaming specialists Casino-on-net to 888.com, which went on to float at an initial value of $800m, and attain a number one rating for brand awareness in the online gaming sector.Bear’s successful rebrand of the London estate agent business Foxtons was very much evident in the eventual sale of the business for £390m, an astonishing figure for an entity that had few physical assets but a premium brand value, which was central to negotiations on the sale.The agency also delivered a full rebrand programme and advertising campaigns for the global financial specialists Commercial Acceptances. This work was attributed as central in a 300% boost for the finance firm’s loan book, and its ultimate £31m buyout by the global investment bank, Close Brothers Group.Just as important to Bear’s success has bee n its self-belief as “an antidote” to large network agencies, delivering not just creative strategies that get results, but also focused commitment and value for money.For further information about the agency, visit the Bear  website  here. Industry Leaders - Leading London branding agency, Bear Industry Leaders Leading London branding agency, Bear Image Source: BearBear pursues a holistic branding vision, smashing the traditional agency barriers between strategy and creative to devise branding strategies that are robustly future-proofed and seamlessly connected with all parts of the business in the here and now.‘The whole point of our business is to add value to yours…’The agency, established in London in 2000, is led by owner creative director, Roberto D’Andria, and managing director Francesca Abbott.Bear has worked for a wide range of high profile clients, including 888, Foxtons, MTV, MBNA, Honda, and the Lawn Tennis Association, Barclaycard, The Private Clinic of Harley Street, Nickelodeon, Ticketmaster, Virgin and The Football League.The agency has delivered a multitude of high quality integrating advertising campaigns, but it is in the branding and rebranding area that Bear has made the most significant impact, particularly in its advice in taking a number of major brands to market, helping to strengthen these br ands’ offering and maximise their value ahead of acquisitions and/or flotations.Among Bear’s most notable work in this area has been leading the name-change and rebounding of online gaming specialists Casino-on-net to 888.com, which went on to float at an initial value of $800m, and attain a number one rating for brand awareness in the online gaming sector.Bear’s successful rebrand of the London estate agent business Foxtons was very much evident in the eventual sale of the business for £390m, an astonishing figure for an entity that had few physical assets but a premium brand value, which was central to negotiations on the sale.The agency also delivered a full rebrand programme and advertising campaigns for the global financial specialists Commercial Acceptances. This work was attributed as central in a 300% boost for the finance firm’s loan book, and its ultimate £31m buyout by the global investment bank, Close Brothers Group.Just as important to Bear’s success has bee n its self-belief as “an antidote” to large network agencies, delivering not just creative strategies that get results, but also focused commitment and value for money.For further information about the agency, visit the Bear  website  here.